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房市／南山人壽砸500億 要在台灣蓋豪宅
(2008/03/05 12:56)
記者曾瑋、張博翔／台北報導
台灣的豪宅市場真的熱到不行！就連南山人壽都準備投資500億，和建商合作在台灣蓋豪宅，而且第一個鎖定的目標，就是信義區準備拍賣的亞太會館，未來會和台灣建商合作，一起開發新建案，因為南山比較台灣和香港的房價發現，最頂級的豪宅價差3到5倍，現在投資很划算。
打開窗戶，就可以看到台北101，歌壇天后阿妹曾經住過的信義之星豪宅，讓南山人壽香港總經理陳潤霖一住就忘不了，決定率領南山人壽進軍豪宅市場。
不動產仲介顏炳立說：「台北市其實有現貨的東西，已經沒有了，因為過去5年來，辦公室不是主流，我們發現住家賣的比辦公室貴，所以現在很多私募基金來到台灣，很簡單，他希望參與投資興建，所以會和國內建商合作，開發型的東西會進來。」
待價而沽的亞太會館，對面是國泰人壽大樓，旁邊還是台灣首富郭台銘住的信義富邦，這就是南山人壽第一個投資標的，準備和新光人壽相互較勁。
目前南山人壽可以運用的資金高達1.24兆，去年投入100多億，今年最少也有300億，總共500億一口氣丟到台灣，而且對不動產投資，南山沒有上限。
這麼大手筆，因為對他們來說，和香港比起來，台灣的豪宅實在太便宜，目前信義區頂級豪宅每坪最高喊價到160萬，而香港的中環半山腰房價每坪400、500萬，最奢華的山頂豪宅一坪則衝上800萬，是台灣的3到5倍。
記者問：「什麼時候會追上香港？」
不動產仲介顏炳立說：「明年，當你的氣勢慢慢來的時候，所有的政策都是要開放，開放之後你也不知道有多少錢湧進來。」
除了南山，包括安泰花80億在台中、桃園置產，新光金花60億買明碁大樓，國泰人壽也動作不斷。壽險業很積極，就是看準三通之後，台灣會熱錢滾滾，房地產的溫度會愈來愈高。
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